In what Hooters is calling the “first time on the casual-dining stage,” 318 of its locations across the US are introducing a Quorn based chicken wing product called the Unreal Wings. This sees a phenomenal start to 2020 for Quorn which has already announced the KFC burger and the Gregg’s vegan steak bake as well as a vegan toastie at Costa Coffee, all in the first week of this year.
Quorn Introduces Meatless ChiQin Wings and ChiQin Cutlets in USA as Vegan Chicken Boom Continues
Following the recent appointment of actress Drew Barrymore as CMO (Chief Mom Officer), Quorn USA is adding new Meatless ChiQin Wings and ChiQin Cutlets to its existing portfolio as it continues to expand its presence in North America. Launching in grocery retailers nationwide next month, Quorn’s new ChiQin innovations come at a time when US consumers are becoming increasingly interested in plantbased chicken alternatives in the face of huge price inflations in the poultry market. This August Quorn announced its plans to become a key player in the US market with intentions of becoming the “king of alternative chicken globally”, following significant investment from its parent company Monde Nissin, which acquired Quorn in 2015 for £550 million. In a recent interview with vegconomist, President Judd …
