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Studies & Numbers

Americans Are Discovering Vegetables For the First Time Due to the Pandemic

Nearly seven in ten Americans have “discovered” vegetables in recent times, with many sampling leafy greens and one in five trying cauliflower for the first time in their lives. According to the survey of 2,000 US consumers, three-quarters describe themselves as recently reformed veggie lovers, with 39% of respondents citing their time in quarantine for their discovery of vegetables.

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Impossible Burger

© Impossible Foods

Food & Beverage

Impossible Foods to Supply Plant-Based Meat to Red Robin Gourmet Burgers Chain

Impossible Foods launched in 2011 and, despite some initial controversy, is now a major player in the booming meat alternative industry. Its range is already available in over 5,000 restaurants in the United States, Hong Kong and Macau. Red Robin is the latest collaboration for the plant-based meat company, with a further 550 restaurants across the USA.

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