Following the news that Starbucks has launched a vegan menu across the US; Peet’s Coffee – whose founder was a mentor to the founders of Starbucks and whose 200+ locations operate across 11 US states – announces a partnership with Beyond Meat and JUST Egg for the Everything Plant-Based Sandwich. There will also be a range of oat-based drinks as part of the 2021 Spring menu.
Sainsbury’s Partners With La Vie to Add Vegan BLT to Stellar Vegan Meal Deal Offer
British supermarket chain Sainsbury’s has added a new vegan sandwich to its lunchtime meal deal in partnership with French plant-based bacon producer La Vie. Sold under Sainsbury’s Plant Pioneers brand, the VLT contains La Vie bacon with lettuce, tomato, and vegan baconnaise. As part of the meal deal, customers can get the sandwich along with a snack and a drink for a total of £3.50. The VLT is now available at over 800 Sainsbury’s stores UK-wide. The launch comes after Sainsbury’s became one of the first UK retailers to stock La Vie bacon and lardons, following a successful marketing campaign by the French brand last year. La Vie has since seen considerable success in the UK, becoming permanently available at Burger King stores and Breakfast …