“Americans eat more than 1 billion pounds of tuna every year,” states JINKA CEO and Founder Alberta Liao, as her line of vegan tuna spread launches in Whole Foods Market across the US. Vegan tuna products continue to gain traction as consumer awareness increases globally driving demand.
Following the launch of its plant-based tuna this January, as well as last month’s plant-based chicken and beef pieces that the company believes will become more popular than their conventional counterparts; Dutch producer Schouten now announces vegan fish sticks will be released this month, with further fish substitutes to follow in the coming months.
Tomorrow will see the Netflix release of the documentary Seaspiracy, from the same creators of Cowspiracy. In recent years there has been growing public concern about the brutality to animals as well as the environmental impact caused by the livestock industry. However, concern for marine wildlife has been far less noticeable, and the fishing industry – which generates more than $160 billion a year – remains among the most lucrative in the world.