NotCo Shakes Up Sports Nutrition with New Zero Sugar Protein Drinks in Funky Flavors
NotCo, Latin America’s fastest-growing plant-based food tech company, known for its NotMilk and NotBurger, continues its portfolio expansion by tapping into the growing market for protein foods and drinks aimed at athletes. Following the launch of NotSnack Protein Bars, a fortified cereal bar that contains caffeine and the sugar substitute palatinose launched less than a year ago, the company has presented “Not Shake Protein,” a range of protein-enriched sports drinks. The new product range offers exclusive flavors such as Banana Pancakes with Cinnamon and Strawberry with Dates, as well as regular options such as chocolate, coffee caramel, and vanilla with coconut. All flavors contain 16g of protein per unit, 3.5g of carbohydrates, vitamins D and B12, and no added sugars. They are also lactose, cholesterol, …
