Followfood tuna

© followfood

Products & Launches

Followfood Launches New Vegan Products Following 50% YOY Growth of Vegan Sales

Germany’s followfood, a sustainable food pioneer with a portfolio of more than 150 products, including traditional seafood, fish and meat alternatives, and vegetarian and vegan products made with traceable ingredients through a tracking code, says it recorded growth of over 20%, both in seafood and plant-based products, in the first four months of 2024. Jürg Knoll, the company’s co-founder and CEO, told Lebensmittel Praxis that its plant-based sales had grown by over 50% compared to the previous year despite the challenging economic environment. This year, followfood has expanded its portfolio with 20 organic innovations, two-thirds plant-based, to fuel growth. The company expects a turnover between €75 and €80 million in 2024, after two years of overall slower sales. The new products include four types of …


mother with daughter in supermarket

Image courtesy ProVeg International

Fairs & Events

European Market Giants Gather at ProVeg Retailer Roundtable to Accelerate Sustainable Food Transition

European retail giants, including Lidl, REWE, Colruyt, Albert Heijn, Billa, Biedronka, and others, will meet at ProVeg International’s inaugural Retailer Roundtable, Market Leaders Building a Greener Future, on the 24th of October 2023 in Berlin.  Serving as a platform for collaboration and knowledge, participants will address the sector’s most challenging solutions, including achieving price parity and marketing plant-based foods with the aim to speed up the adoption of sustainable food practices. “Retailers have proven to be the leading lights in transitioning consumers to more climate-friendly foods. This meeting will bring them together in one room to share knowledge that we hope will accelerate their efforts,” said Mathilde Alexandre, corporate and institutional engagement manager at ProVeg International. Embracing sustainability The ProVeg Retailer Roundtable aims to spearhead a …


plant based product council pbpc

© Plant Based Products Council


Newly Founded “Plant-Based Product Council” Advocates Sustainable Products and Packaging

The Plant Based Products Council (PBPC) is a new association of companies and environmental leaders committed to sustainable products and packaging made from plant materials. The PBPC was founded at the California Bioresource Economy Summit in California, with the goal of promoting the use of sustainable products made from renewable biomass to protect the environment.