Thailand’s Let’s Plant Meat is an innovative brand that has featured in our newsfeed several times over recent months in its work to become a domestic version of Beyond Meat et al and to bring Asian brands to the forefront. Last month, the brand was recognised as one of the winners of Future Food Asia’s Plant Protein Award.
Report: Thailand Could Add Millions of Jobs & Billions of Dollars of Economic Value with 50% Plant-Based Shift
As Southeast Asia’s leading protein producer and the only country in the region that exports more protein than it imports, Thailand has the experience and expertise to become a global hub of sustainable proteins. The benefits will be enormous if the country realizes its potential and replaces half of its meat and seafood production with plant-based proteins by 2050: it could create more than a million additional jobs, add billions of dollars of economic value to its economy, and cut greenhouse gas (GHG) emissions by millions of tons per year. These statements are from a new report — “Kitchen of the Future” — commissioned by Madre Brava, a US environmental group raising awareness about the impacts of animal agriculture on the planet, and produced by …