Meat Zero

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Products & Launches

Meat Zero to Supply Plant-Based Fried Chicken to KFC Thailand

Yum Brands-owned KFC Thailand announces it is working with Meat Zero to create new plant-based fried chicken menus to be initially served at two KFC Green Stores in Thailand.  Thai pork and poultry giant Charoen Pokphand Foods PLC (CPF), Thailand’s largest agro-industrial food business, unveiled MEAT ZERO this May with goals of becoming the top alt meat brand in Asia by 2022 and in the world’s top 3 by 2026. The plant-based Chicken Pop menus are at KFC Green stores, at Saengsom Building and Wanachai Depot Chachoengsao, which are now serving 6 sets: 1) 7 pieces of Plant-Based Chicken Pop for 49 baht 2) plant-based Zabb Rice Bowl for 75 baht 3) Chick N’ Share plant-based Pop for 119 baht 4) Combo plant-based Pop for …

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Meat Zero products

©Meat Zero

Products & Launches

Thailand’s Largest AgFood Company Launches MEAT ZER0, Aims to Be in Top 3 Global Alt Meat Brands by 2026

Thai pork and poultry giant Charoen Pokphand Foods PLC (CPF) has unveiled its new plant-based range called MEAT ZERO. As Thailand’s largest agro-industrial food business, CPF has lofty goals of making MEAT ZERO the top alt meat brand in Asia by 2022 and in the world’s top 3 by 2026. MEAT ZERO ready-to-cook and ready-to-eat products will be available at 7-Eleven outlets across Thailand. “MEAT ZERO will be the world’s top 3 alternative meat brand within 3-5 years” Manufactured to feel, taste, and appear like real meat thanks to the company’s “PLANT-TEC” innovation, the new products are expected to appeal to health-conscious consumers, taking advantage of CPF’s customer base worldwide and launching in Asian, European and United States markets. As alt meat gains enormous traction …

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