Wen Day Thailand group shot

Image courtesy of Let's Plant Meat

Charity & Campaigns

Groundbreaking “Wen Day on Wednesday” Campaign Will Promote Future Foods in Thailand

The Thai Future Food Trade Association has joined forces with its members and Informa Markets Thailand to launch a campaign called “Wen Day on Wednesday”. In the Thai language, “wen” means “avoid” or “skip”. Inspired by Meatless Monday, the campaign aims to encourage Thai consumers and food service operators — including schools, hotels, and hospitals — to offer future foods every Wednesday. According to the Thai Future Food Trade Association, Thailand has numerous companies innovating in this area, helping to meet demand both domestically and abroad. The country is said to be working to become a global leader in the future foods sector, but this will require the consumption of these products to increase significantly. Numerous future food brands have supported the launch of Wen …


© Standing Ovation

Cheese Alternatives

Babybel Parent Company Bel Group and Standing Ovation Partner for Animal-Free Cheese

Following its acquisition of an equity stake in Standing Ovation this September, multinational cheese leader Bel Group, famous for iconic brands The Laughing Cow, Babybel, and Boursin, announces an exclusive partnership with the food tech startup to produce animal-free cheese. Based in Paris, Standing Ovation is a precision fermentation specialist that produces animal-free caseins – proteins necessary in cheesemaking – using microbes instead of cows. Microbial caseins are identical to those found in dairy milk, and Bel Group will use them to develop its alternative cheese offerings. Standing Ovation raised €12 million to produce its animal-free casein, in this September’s Series A round where Bel Group was the “undisclosed leading player in the food industry” at the time of our reporting. “Committed to future of …