HipCityVeg Burger and Fries


Company News

HipCityVeg: An East Coast Sensation Planning 100’s of New Locations

As California’s vegan fast food movement grows, one fast-casual brand has been quietly taking the East Coast by storm. HipCityVeg, founded in 2012 by entrepreneur Nicole Marquis, offers indulgent vegan versions of classic comfort foods.  Now, the chain is revealing ambitious plans for national expansion.  Marquis first launched HipCityVeg in her hometown of Philadelphia, where the eatery quickly amassed a following of faithful fans. The vibrant menu features a lineup of gourmet burgers, chicken sandwiches, Philly steaks and organic milkshakes. But it’s the restaurant’s unusually loyal fan base that truly sets it apart. When the brand opened its first New York location last year, a crowd of thousands enthusiastically lined up at the Union Square eatery, with some reportedly driving hours to wait in line.  …


Chef Chloe Coscarelli


Gastronomy & Food Service

Vegan Restaurant Chain By Chloe to Be Bought Out of Bankruptcy, Must Continue Under Different Name

BC Hospitality Group, parent company of vegan fast-casual chain by Chloe, has agreed to sell the chain out of bankruptcy to a group of investors including QOOT International, Simple Capital Management LLC, Kitchen Fund, Lion Capital LLC, and Bain Capital Double Impact Fund. The group has agreed to pay $333,000 as well as the assumption of its debts, though it has been ruled that moving forward it must operate under a different name.   By Chloe launched in 2015 and expanded to 14 locations around the US as well as becoming recently established in London and Canada. The fashionable restaurants saw exponential success, securing $31 million in 2019 for major expansion with plans to open 50 new locations over four years, which would have more …