The Collective: Rapid Growth For Plant-Based Yogurts Produced by Dairy Company Offshoot
Dairy-free yogurts made by UK brand The Collective, a subsidiary of dairy company Meadow (formerly Meadow Farms), are set to launch at supermarket chain Planet Organic next month, as the range continues to go from strength to strength. The Collective makes both dairy and plant-based yogurts, and the latter have been so successful over the past year that the company is now reported to be the second fastest-growing brand in the dairy-free yogurt category. This has been partially attributed to the rapid growth of the market for gourmet dairy-free products. The Collective’s plant-based “suckies” range for children is also highly popular, and is said to be the fastest-selling dairy-free branded NPD in the kids’ yogurt category. The products, which come in “mess-free” pouches that don’t …