Startup to Watch: The Mushroom Angel Company – Collecting Awards & Retail Listings Across Midwest USA
The Mushroom Angel Company is a Detroit-based startup specializing in whole food products made from mushrooms. The company’s flagship offering, the Cruz Burger, is described by the company as an “old school veggie burger with new school flavor.” This mushroom-based burger is designed to replicate the texture and mouthfeel of meat while maintaining a distinctive vegetable flavor. The company was founded by Wendy (W.E.) and Dominique DaCruz, who moved to Detroit in 2016 and subsequently built successful business careers. Their inspiration to create meat-free burgers came after a trip to Malawi, where W.E. sampled a delicious chickpea meatball dish. This experience, coupled with the onset of the pandemic, motivated the DaCruzes to develop a wholefood mushroom burger patty, leading to the creation of the Cruz …