Illinois-based Ingredion Inc. this week unveiled NOVATION® Indulge 2940, described as the “first” functional native corn starch on the market that offers distinct gelling and film-forming properties, making it well-suited for use in dairy alternative cheeses, as well as in batters and breadings.
NOVATION® Indulge 2940 is a minimally processed, label-friendly texturizer that enhances formulation flexibility for manufacturers aiming to cater to the growing demand from health-conscious consumers. The texturizer provides a novel texture and mouthfeel while supporting natural product claims, according to the ingredients leader.
Ingredion consumer insights reveal that in the EMEA region, consumer acceptance of corn starch rose by 20 percentage points between 2020 and 2023, indicating its expanding popularity across various product categories. In line with this consumer preference, the new starch ingredient features a corn starch label and is said to outperform many hydrocolloids and traditional food additives in terms of consumer appeal.
Improves stretch or crispness
“To formulate vegan pizza cheese or coated fried products and deliver on a clean label has been a challenge in the past. Not only can we now offer an innovative solution, we can also improve the stretch or crispness during holding time, respectively” said Constantin Drapatz, Senior Marketing Manager EMEA, Clean & Simple Ingredients, Ingredion Incorporated.
“With NOVATION® Indulge 2940, we meet growing clean label segments like batters and breadings and finally match the great story of more sustainable eating with a clean label.”
Here you can read an Op Ed from Declan Rooney, Plant-Based Protein Growth Platform Manager at Ingredion.
Further information can be found on the Ingredion website.
