Tom Brady, a former NFL quarterback and seven-time Super Bowl champion, is launching a new line of gummy snacks called GOAT Gummies.
As reported by Hypebeast, the snacks are vegan-friendly and organic with no artificial sweeteners or flavors. They contain real fruit and are made in France.
The gummies have been developed as part of a multi-year partnership with food delivery company Gopuff, which Brady invested in last year. They will be available exclusively on the platform in three flavors — Sweet Rush (pear, mango, passion fruit, and cherry), Sour Burst (tangerine, apricot, and grapefruit), and Tropic Fusion (passion fruit, raspberry, and pomegranate).

Trusted ingredients
Tennis player Serena Williams, who is known to consume a plant-based diet, was reportedly one of the first to sample the new products. On her Instagram story, she shared that she had received a box of the gummies from Tom Brady as a gift.
Brady is known for his strict diet and health regime, and has explained that the new snacks are intended to complement his lifestyle.
“Some may have heard about my dietary restrictions, but I do enjoy snacking,” he said. “For me, it was important to create a snack that both tastes amazing and is made with ingredients I can trust and understand; something I can feel good about eating and sharing with my kids. Gopuff is a proven brand incubator and has been a fantastic partner throughout the development process. We can’t wait to introduce GOAT Gummies to the world.”