French Market for Plant-Based Alternatives Continues to Grow Despite Inflation
A new report by GFI Europe, based on retail data from Circana, has found that the French market for plant-based alternatives is still growing despite rising food prices. Between 2021 and 2023, plant-based value sales increased by 18%, while volume sales were up 2%. This was despite food price inflation reaching a record high of 15.9% in March 2023. The growth took the total value of the French plant-based market to €648 million in 2023. In some cases, inflation narrowed the price gap between plant-based products and their animal-based counterparts. Dairy-free yogurt was 66% more expensive than regular yogurt in 2021; now, the difference has reduced to 55%. Last year, figures showed that plant-based meat was approaching price parity with conventional meat in France because …