Switch Foods partners with Malak Al Tawouk

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Gastronomy & Food Service

Malak Al Tawouk Partners With Switch Foods to Launch Plant-Based Chicken Menu Items in the UAE

Middle Eastern fast-casual brand Malak Al Tawouk has partnered with UAE-based meat alternatives producer Switch Foods to launch a new line of plant-based chicken menu items. There are three fully plant-based options in the range — the Chicken Shawarma Sandwich, the Mexican Chicken Salad, and the Teriyaki Chicken Rice Bowl. The dishes are now available at all seven Malak Al Tawouk locations across the UAE, in addition to the chain’s menu on online aggregators Talabat, Careem, and Deliveroo. Malak Al Tawouk says it has a strong commitment to health and innovation, claiming that healthy items now make up around 50% of its sales in theUAE. The new partnership aims to offer the authentic taste and texture customers are used to while providing a meat-free option. …

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Switch Foods partners with Al Safadi

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Food Service

Dubai: Meat Alternatives by Switch Foods Launch at Restaurant Chain Run by Former Butcher

UAE-based meat alternatives manufacturer Switch Foods has announced a partnership with Al Safadi, a Lebanese restaurant chain in Dubai. Al Safadi will serve four dishes made with Switch Foods products: Fried kibbeh — Plant-based meat and bulgur dumplings with onions. Kabab khashkash — Minced and spiced plant-based lamb on a bed of crushed tomatoes. Lahem beajine — Flatbreads with ground plant-based meat. Hummus with plant-based meat and fries. The news follows a huge surge in interest in plant-based diets in the UAE. A recent YouGov survey found that over half of residents describe themselves as either flexitarian, vegetarian, or vegan, and the country is reportedly becoming a hotspot for plant-based foods. The collaboration is particularly significant given that Al Safadi’s founder, Fadi Al Safadi, is …

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Switch Foods Abu Dhabi

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Products & Launches

Abu Dhabi-Based Switch Foods Launches Locally Produced Alt Meats Across the UAE

In May, UAE-based Switch Foods opened what was claimed to be Abu Dhabi’s first plant-based meat production facility in the Khalifa Economic Zones. Now, a range of meat alternatives produced at the facility — such as kebabs, soujuk, minced meat, and burger patties — have launched at retailers and food service outlets across the UAE. These include Carrefour, Spinneys, Organic Food Café, Grandiose, Geant, Union Coop, Sharjah Coop, Al Maya, and Abella. Additionally, the plant-based meats are available online from the platforms Talabat, Careem, Kibsons, and Noon. The vegan-friendly, halal-certified products are made from pea protein and are free of major allergens such as soy and gluten. They aim to provide alternatives to traditional Middle Eastern foods, along with more Western-style options. “A true pleasure” …

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Switch Foods facility

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Manufacturing & Technology

Switch Foods Opens “Abu Dhabi’s First” Plant-Based Meat Facility

UAE-based foodtech startup Switch Foods has opened what it claims is the first plant-based meat facility in Abu Dhabi, located in the Khalifa Economic Zones (KEZAD). Switch aims to offer meat alternatives that cater to local tastes, encouraging UAE citizens to make healthier and more sustainable choices under the motto “Switch for good”. The new 20,000-square-foot facility will produce a range of allergen-free plant-based products, including kabab, kafta, soujuk, minced meat, and burger patties. Ensuring a healthy and reliable food supply The site also features a laboratory, an innovation center, and offices, along with areas for cold storage, preparation, and logistics. It was inaugurated on April 26 in the presence of H.E. Mariam bint Mohammed AlMheiri, the UAE’s Minister of Climate Change and Environment. “The …

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