Plant-based, frozen, and shelf-stable are leading the way through the troubles caused to the foodservice sector during this global pandemic. Riding on this wave, vegan ready meal brand Pep Kitchen in the UK is set to launch with a range of seven frozen meals with free delivery DTC.
Freshly: Nestlé Owned Meal Service Launches First-Ever Plant-Based Line
Nestlé owned meal plan service Freshly is launching its first 100% plant-based menu in the US. Featuring six new meals made with whole-food ingredients, the Purely Plant menu looks to cater to the 65% of Freshly customers self-identifying as flexitarians. The chef-prepared meal delivery service has developed the line to show that plant-based eating can be both nutritious and delicious, with a mix of plant-based twists on classic comfort foods and globally-inspired cuisine. Dishes include Rainbow Harvest Plant-Based Burger with Sticky Carrot Jam & Summer Veggie Sauté, as well as Unwrapped Salsa Verde Burrito with Purely Plant Crumbles. The launch of Purely Plant comes after Freshly was acquired by Nestlé USA in 2020 and amid a year of significant growth for the company. Freshly ships …