Barilla’s First-Ever Vegan Pesto to Hit Kroger Shelves This Fall
Barilla, the “world’s largest pasta manufacturer”, is launching its first-ever vegan pesto, expanding its lineup of sauces. This new plant-based option will be available exclusively at Kroger stores beginning this month, with broader distribution expected at major retailers in 2025. The new pesto variety has been designed to cater to both vegan consumers and those with lactose intolerance, offering an alternative without the inclusion of dairy ingredients. The recipe includes 35.6% basil, along with olive oil and cashews. According to Barilla’s Pesto Brand Manager, Matt Michaels, “This Barilla expansion meets consumers’ growing appetite for genuine Italian flavor with a range that offers creamy, spicy, and sweet notes to satisfy diverse preferences.” Part of broader product expansion This launch is part of Barilla’s product line expansion …
