Greggs sausage roll Big Ben

© Greggs

Meat- and Fish Alternatives

The Vegan Sausage Roll Phenomenon, How it Changed the Game For Greggs, and Who Followed

Greggs today reports a 17% increase in total sales for Q1 2023 compared to the same period last year, stating that its discount offerings, including vegan products such as the Mexican Chicken-Free Bake launched just last month, are set to maintain the sales growth across the rest of the year. This year so far has seen the introduction of several vegan sausage roll products, including a new SKU from Gosh! which launches into Tesco on the 29th of this month as described below. But the OG was, of course, the Quorn-filled roll from Greggs back in 2019, which famously sent sales soaring above £1bn for the first time for the company, whose market value rose to over £2bn, thanks in part to a flurry of …


Squeaky Bean launches vegan snack sausage roll

Image courtesy of Squeaky Bean

Meat- and Fish Alternatives

Squeaky Bean Launches Vegan Snack Sausage Rolls With Bacon-Style Pieces

British brand Squeaky Bean, best known for its chilled meat alternatives, announces the launch of a new vegan product — Snack Sausage Rolls. A plant-based alternative to the popular British snack, Squeaky Bean’s sausage rolls will be available at Sainsbury’s stores nationwide from the 3rd of May. The launch will coincide with No Meat May (a challenge to eliminate meat from the diet for 31 days), the beginning of Coronation street parties, and summer picnics. “Roll out the green carpet for a quintessentially British snack that’s fit for a king; NEW Squeaky Bean (vegan) Snack Sausage Rolls,” says the company. A range of meat-free alternatives Squeaky Bean’s new snack-sized sausage rolls (8x20g) are made with puff pastry and the company’s signature wheat and pea protein plant-based meat. The filling …


Clive's Purely Plants

© Clive's Purely Plants

Products & Launches

Clive’s Purely Plants Launches Vegan Sausage Rolls & Tofu Quiche

UK vegan bakery brand Clive’s Purely Plants has expanded its range, launching two new organic products into Waitrose stores across the country. The first product is Vegan Sausagey Rolls with Red Onion Chutney, featuring herb-seasoned plant-based sausage combined with chutney and wrapped in puff pastry. The snack can be eaten hot or cold. The second is the Tomato & Tofu Quiche with Basil and Cracked Black Pepper, an Italian-inspired product described as a “margherita-pizza-style quiche”. The sharing-sized quiche is made with silken tofu and encased in a pastry crust. “Diversity and flexibility” Clive’s initially launched as a vegetarian pie brand in 1986, and has long been a favourite at health food stores. In 2020, the brand announced it was becoming fully vegan, describing this as …