Kiki Milk, a children’s plant-based milk brand produced by PlantBaby, has announced an expansion into Sprouts Farmers Market.
The brand’s 32oz Original, Chocolate, and Unsweetened flavors will be available at all 440 Sprouts locations US-wide, meeting the growing demand for clean-label, nutrient-rich, and non-dairy options.
First launched in 2022, the shelf-stable 32oz cartons feature a resealable spout and will retail at $6.99. The milk alternatives are suitable for both children and adults, and can be used in coffee, baking, cereal, smoothies, and more.
Kiki Milk is made from organic, whole-food ingredients such as oats, hemp seeds, sprouted pumpkin seeds, and coconuts. It provides 5g of plant protein per serving and is said to be a good source of calcium and magnesium. The milk alternative is also free of soy, gluten, GMOs, and preservatives.
Pivotal moment
Kiki Milk was launched by PlantBaby in 2021, and was claimed to be the world’s first organic plant-based milk made exclusively for kids. The founders aimed to offer a clean-label milk alternative that was rich in protein and nutritionally complete.
In 2023, PlantBaby launched Mac Nut Kiki Milk, a variety made with macadamia nuts. The same year, the company reported that it had doubled its YOY revenue and significantly expanded its US retail presence, largely due to the success of Kiki Milk.
“Expanding into Sprouts Farmers Market is a pivotal moment for Kiki Milk,” said Alex and Lauren Abelin, co-founders of PlantBaby. “This partnership allows us to bring our nutritious and organic plant-based milk to even more families prioritizing clean-label and sustainable choices. We’re proud to align with Sprouts’ commitment to health and wellness, and we look forward to becoming a staple in households across the nation.”
