Asahi Unveils Japan’s First Yeast-Derived Milk Alternative
Asahi Group Japan has introduced a new product, LIKE MILK, which is marketed as Japan’s first yeast-derived non-animal milk. The product, which uses the company’s proprietary yeast technology, is designed to cater to those seeking alternatives to traditional animal-based milk, particularly in response to food allergies and other dietary preferences. LIKE MILK will be available for purchase via the “Makuake” support purchase platform from April 16 to June 15, 2025, with a nationwide release slated for 2026. Responding to needs of allergy sufferers The product is described as free from the 28 major allergens typically found in foods, and is also said to have a mild, naturally sweet taste with no strong aftertaste. It offers a nutritional profile comparable to cow’s milk, containing similar amounts …