UK supermarket Waitrose has revealed what it calls a “pioneering”mobile app which it claims will “assess and begin to understand the emotional wellbeing” of animals that are bred and slaughtered to create products made of their flesh. Vegan charity Viva! says in response that “they seem to be missing a fundamental principle of animal sentience.”
Tiba Tempeh Launches Smoky Tempeh Block, Gains Waitrose Listing
UK brand Tiba Tempeh has announced the launch of a new product, Smoky Tempeh Block. Infused with a smoky marinade, the tempeh can be used to add flavour to a variety of dishes, including stir-fries, pastas, and sandwiches. Tiba Tempeh also reports that it has secured a listing at supermarket chain Waitrose for three of its products — Original Block, Sweet Chilli Pieces, and the new Smoky Block. The products will initially launch at over 200 stores under Waitrose’s BrandsNew innovation platform, which identifies and nurtures exciting new FMCG brands. “We’re so excited to launch our new Smoky Tempeh as a natural extension to our best-selling Original Block,” said Alexandra Longton, co-founder of Tiba Tempeh. “We’ve crafted the tastiest protein-packed tempeh, which we know consumers …
