Cheese the Queen, a Bulgarian startup that participated in the ProVeg incubator, has a mission to be the number one choice of conscious consumers in search of healthy and delicious cheese alternatives. In pursuit of their vision, they are dedicated to creating a signatory product line that offers inspirational and nutrition-rich taste experience.
THIS Shifts from Meat Alternatives to Superfoods in New Product Line
Plant-based food company THIS™ is launching its new Super Superfood product line in UK supermarkets, marking a shift from its previous focus on meat alternatives to whole-food protein products. The range includes the Super Block and Marinated Pieces, which will be available from April 28 in Tesco and Ocado, followed by Waitrose and Sainsbury’s in the coming weeks. The products are priced at £3.95 each. The Super Block is a high-protein, plant-based block made from fava bean protein, seeds, and vegetables. Each 250g block contains 18g of protein per 100g, along with a source of iron, Omega-3, and fiber. Shiitake mushrooms contribute to its firm texture and natural umami flavor. The Marinated Pieces, weighing 180g, feature the same core ingredients and are infused with a …